CFL x New Era

Broadcast spot announcing New Era's collaboration with the CFL

The CFL partnered with New Era as their official outfitter, and chose us to make this explosive announcement

R&P developed a television broadcast commercial campaign with supporting micro digital content to announce New Era Canada as the official outfitter launch for the CFL. Conceptualization to full scale production and post-production was executed in-house, with additional 3D support from Sim Digital.