R&P designed a digital animation campaign highlighting restrictive Internet access in regions around the world. This was a multifaceted social campaign highlighting the 25% of the global population who face daily censorship of internet services, with the goal of driving change initiatives and encouraging dialogue on the matter via multiple platforms.
All production, from conceptualization to music production and sound design were handled in-house with additional animation support from a partner.
Video Views: 100K
Website Hits: 2K within 24 Hours
Shared Impressions: 1.4M
Daily Installations: 35K – 40K